Characterz
14 Parishes. 14 Personalities. Which one reppin’ you?
Mi Hot (Clarendon)
Meet Blaze — half sugarcane, half coal pot, and full a fire. Born in the heat of Clarendon’s fields and forged by the sweat of its people, he’s always cooking, always pushing, always glowing from within. That steam you see? That’s the pressure Clarendon people turn into power.
This design celebrates the ones who grew up in the sun and learned how to thrive in it. It’s for those who carry Clarendon’s heat — not just in temperature, but in tenacity. Whether you’re from Lionel Town, May Pen, or up in Mocho, this is your reminder: your parish hot, your legacy hotter, and you? Blazing by nature..
Mi Tallawah (Hanover)
Meet Antsman — small in frame, rastafarian colored body, giant in strength. Draped in jamaican colored wings and built with more willpower than most, he’s pushing a weight ten times his size without complaint. Why? Because that’s what Hanover people do — move mountains with quiet might.
This design is for the ones who get underestimated — until they deliver. Hanover may be one of the smallest parishes, but its people move with focus, faith, and fire. From Lucea to Cascade, if yuh rise up against all odds and still hold yuh head high, this shirt was made to match your strength.
Mi Full A Vibes (Kingston)
Meet the Vibe Twins — born where basslines boom and lyrics lick like fire. One spins, one skanks, both full a rhythm. They live in the pulse of the city, moving to the beat of Kingston streets — from the dancehall to the corner shop, from studio sessions to stage shows.
This design is pure Yard essence. It celebrates Kingston’s unstoppable energy — the place where music, fashion, slang, and swagger all link up to birth culture for the world. If Kingston raised you, or your spirit catch the vibe even once, you already know: your DNA full a style, sound, and substance. Wear it like a riddim.
Mi Cool (Manchester)
Meet Ice Kid the G.O.A.T. — dripped in ice, smooth in step, and cool from crown to kicks. He doesn’t chase hype — he sets the temperature. And yes, those sneakers say what you already know: Greatest Of All Time, straight outta Manchester.
This one’s for the calm, collected, quietly confident crew. Manchester people don’t need to shout — their energy speaks volumes. Whether you’re coming from Mandeville or Christiana , wear this and remind the world: coolness isn’t a vibe you fake — it’s a legacy you inherit.
Mi Fresh (Portland)
Meet Riva, born where waterfall meets wisdom, flowing through the heart of Portland with grace and grit. She’s cool like Blue Lagoon mornings, bold like Reach Falls after rain, and never in a rush — because real freshness moves on island time.
This design is all Portland: wild, lush, and full of life. It honors the people who come from natural greatness — those who walk with quiet strength, speak with purpose, and always bring a breath of fresh island energy wherever they go. If Portland is your parish, then freshness is your birthright — and the world better feel it.
Mi Criss (St. Andrew)
Meet Struttah — the rooster with premium plumage and Uptown-Downtown confidence. Whether he’s stepping through Papine, Barbican, or Bull Bay, he keeps it pressed, polished, and pristine. Nothing outta place — because nothing 'bout him average.
This design reps St. Andrew’s signature blend of polish and personality. The parish that gave us culture, class, and clarity. If you come from St. Andrew, you already know: yuh roll tidy, talk sharp, and bring a certain standard. Criss nuh just mean fresh — it mean you’re never caught slipping.
Mi Deep (St. Ann)
Meet Medz, the wise owl of St. Ann — perched beneath cascading waters, always thinking, always knowing. Don’t mistake the silence for softness. Medz watches everything, feels everything, and moves only when it matters. His mind? Deep like the river. His roots? Older than the hills.
This design is a tribute to the Garden Parish — lush, layered, and full of legacy. From Dunn’s River to Nine Mile, St. Ann holds more than beauty — it holds history, thought, and purpose. If St. Ann runs in your blood, you already know: you’re not just deep — you’re roots, rhythm, and reason all in one.
Mi Tuff (St. Catherine)
Meet Brukshins — part stallion, part street general, full of fight. Born to stand tall and move strong, he’s got the muscle of Spanish Town legacy and the heart of a parish that’s always in the ring. Gloves up, chest out — cause when you’re from St. Catherine, soft was never an option.
This design reps the real backbone of Jamaica. The parish of warriors, workers, and winners. From Portmore hustle to Linstead roots, if St. Catherine bred you, then toughness run inna yuh blood. This isn’t just fashion — it’s a whole stance. You’re built different.
Mi Spicy (St Elizabeth)
Meet Scotchie — the no-nonsense, fire-breathing face of St. Elizabeth. Built from pepper, scallion, and thyme, this mascot was born in the kitchen but bred for the streets. He’s bold, rooted, and never afraid to bring the heat — just like the people who come from this rich, red-dirt parish.
This design isn’t just art — it’s identity. It represents the flavor and fierceness of Senti people. The ones who talk straight, season every pot with love and fire, and live with unfiltered pride. If St. Elizabeth raised you — or lives in your lineage — this is your reminder: you come from spice, and yuh nah tone it down fi nobody.
Mi Bad (St. James)
Meet Roarz — regal, fearless, and never looking over his shoulder. His mane might be royal, but it’s his spirit that runs the kingdom. From the valleys of Cambridge to the hills of Maroon Town, Roarz carries all of St. James with him — proud, unshaken, and always ready.
This design is a tribute to every corner of the parish — not just the spotlight, but the strength behind it. Whether you’re from Barrett Town or John's Hall, MoBay or Mt. Salem, this is your reminder: you were raised with boldness, backbone, and no apology. Mi bad nuh blo wow — and it show.
Mi Irie (St Mary)
Meet Chillington — full-time vibesman, part-time nap king. Rocking the flag like a throne and the recline like a lifestyle, he’s here to remind you that irie isn’t just a mood — it’s a mindset. And no matter what’s going on around him, him still good.
This one’s for all the people from St. Mary who move easy but hold deep roots. From Annotto Bay to Highgate, you were raised in peace, shaped by nature, and blessed with balance. You don’t force it — you feel it. Because when you're from St. Mary, irie is your natural state of being.
Mi Roots (St. Thomas)
Meet Zionite — planted firm in the soil of St. Thomas, dread long, eyes low, and spirit high. He don’t walk the earth, he grow from it. What you see above ground is just a branch — his real power? Runs deep beneath it all.
This design honors St. Thomas — the spiritual anchor of the island. A place of rebellion, healing waters, sacred ground, and ancestral memory. Whether you’re from Bath, Seaforth, or Yallahs, your identity is tied to legacy. Mi roots run deep, mi vibes run real — and mi nah move fi trend.
Mi Faass (Trelawny)
Meet Dash, born in the parish where lightning strike twice. Every step him tek come with purpose, power, and pace. He’s not just fast — he’s Trelawny-fast. From Clark’s Town to Duncans, this parish don't raise followers — it builds front-runners.
This design pays tribute to the land of Usain Bolt, where greatness start from youth and pride move faster than any stopwatch can catch. If you come from Trelawny, you know it: Mi faas, mi focused, and mi nah ease up.
Mi Real (Westmoreland)
Meet Brutus—Brutus is Westmoreland—strong, steady, and unshakably real. He’s not here for the hype. He moves with quiet confidence, built tough like the land that raised him. From the hills of Darliston to the shores of Negril, Brutus represents the heart of country living—hard work, deep roots, and no pretense.
He doesn’t need to prove anything. His presence says it all. Real strength. Real loyalty. Real pride. The kind that doesn’t shout—it shows up, stands firm, and gets the job done.
Brutus is for the ones who stay true, keep it simple, and carry their culture with pride.
Westmoreland mek him—and he wears that truth like armor.